EdgePoint Growth is a performance marketing agency for software companies. We deploy paid media across search, social, and programmatic — and only bill when the numbers work.
High-intent keyword capture on Google and Bing. From ad copy to bid strategy to landing page architecture — we own the full funnel.
ABM campaigns on LinkedIn and lookalike expansion on Meta to reach VP and C-level buyers at mid-market and enterprise organizations.
Curated B2B mailing lists and newsletter sponsorships. Cold outreach sequences backed by deliverability infrastructure we manage in-house.
Display and video via DV360 and The Trade Desk. Intent-based layering ensures your budget reaches in-market buyers ready to evaluate.
A/B testing, funnel analysis, and landing page builds designed around your ICP. Every touchpoint instrumented for attribution.
We manage referral programs across PartnerStack, Impact, and CJ. From partner recruitment to payout optimization at scale.
Analyze spend, performance data, and competitive landscape to find the highest-leverage channels for your ICP.
Account structure, segmentation, creative briefs, and attribution — built before a single dollar goes live.
Simultaneous multi-channel launch. Daily monitoring and real-time budget reallocation toward winners.
Weekly reports on spend, CPA, pipeline, and ROAS. Bi-weekly calls to align on goals and next moves.
"EdgePoint took over our paid acquisition last quarter and cut our blended CPA by 34% in the first 60 days. They operate like an extension of our growth team, not an outside vendor."
VP of Growth — Series B Vertical SaaS ($18M ARR)
Built growth teams at two venture-backed SaaS companies through Series A to C. Managed $12M+ in annual ad spend before founding EdgePoint.
Previously: VP Growth @ Clearbit, Head of Acquisition @ Lattice
10 years in performance marketing at top-20 agencies managing enterprise SaaS. Specializes in LinkedIn ABM and multi-touch attribution.
Previously: Sr. Strategist @ Tinuiti, Paid Lead @ Directive
Data engineer turned marketing technologist. Designs the attribution infra, dashboards, and automated bidding that power every campaign.
Previously: Analytics Lead @ Metadata.io, Data Eng @ Segment
We work with a limited number of SaaS clients to ensure senior-level attention on every account. Let's talk about your growth goals.
[email protected]Based in San Francisco · Operating across North America · Engagements from $15K/mo